I HeART Main Street 2021 Launched!

BIAs Across Ontario Ramp Up for I HeART Main Street 2021!

STEPS in partnership with RBC Royal Bank is thrilled to announce the official launch of I HeART Main Street to jumpstart the summer! Collaborating with 26 Business Improvement Areas (BIAs) across Ontario and engaging 50+ Canadian artists in creative opportunities, main streets will be activated through unique outdoor public art projects for communities to enjoy all summer long. New this year is the launch of an app platform for the public to engage with the projects virtually and plan walking tours around participating communities.

Congratulations to the following BIAs for taking part in this year’s program! The BIAs will also have a chance to win up to $30,000 worth of prizes at the end of the summer to recognize exemplary projects.


  • Albion Islington Square
  • Aldershot Village
  • Belle River – On the Lake
  • Burlington Downtown Business Association
  • Chinatown
  • Clarkson Village
  • Cooksville
  • Downtown Bench Beamsville
  • Downtown Brockville
  • Downtown Tillsonburg
  • Downtown Timmins
  • Downtown Whitby
  • DUKE Heights
  • Fairbank Village
  • Kensington Market
  • Lakeshore Village
  • Leslieville
  • MarkeTO District
  • Mimico by the Lake
  • Mount Pleasant Village
  • Oakwood Village
  • Pape Village
  • Port Credit
  • Riverside
  • Trinity Bellwoods
  • Upper Village
Stay tuned as public artworks are installed in June through August in communities near you! In the meantime, be sure to follow @stepspublicart and #MainStreetArtChallenge for the latest updates and announcements.

I HeART Main Street, presented in partnership with RBC Royal Bank, is generously supported by Canada Healthy Communities Initiative funded by the Government of Canada, Canada Council for the Arts, Ontario Arts Council, and the City of Toronto.

The Canada Healthy Communities Initiative funded by
City of Toronto logo

Header mural by artist Curtia Wright for Oakwood BIA
Photo Credit: Selina McCallum

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